Category: Product Updates

Roadmap notes, feature launches, UI tweaks, performance wins.

  • A Simple Budgeting App for Beginners (What We’re Building with Luna)

    Luna is a simple budgeting app designed for beginners who want to track spending, manage accounts, and build savings habits without complexity. In this update, we share new features like accounts, savings goals, and where we are at now.

    Luna is still in development, but things are starting to take shape in a meaningful way. Over the past few months, we’ve been focused on turning a simple idea: stress-free money tracking into something real, usable, and genuinely helpful.

    Here’s a look at what’s been happening behind the scenes.

    Note: Screenshots shown are for illustrative purposes only and may not reflect the final product.

    Why simple budgeting apps matter

    Managing money shouldn’t feel like a second job, but for many people, it does. Traditional budgeting tools are often packed with complex features, financial jargon, and overwhelming dashboards that make it harder to get started.

    That’s where Luna comes in

    By focusing on the essentials: tracking income, monitoring spending, and setting clear goals. Luna aims to remove the friction that stops people from building good financial habits. Instead of needing to “learn finance,” users can just start.

    For beginners especially, this matters. The easier it is to log a transaction or check your progress, the more likely you are to stay consistent. And consistency is what actually leads to better money habits over time.

    Luna is being built around this idea: keep things clear, reduce overwhelm, and help people feel in control of their money from day one.

    A More Realistic Way to Track Your Money

    One of the biggest steps forward is the introduction of Accounts.

    Instead of treating your finances as one big pool, you can now represent your real-world setup—whether that’s your current account, savings, or anything else. This makes Luna feel much closer to how people actually manage money day-to-day.

    Alongside that, we’ve added a screen to view all your transactions, making it easier to explore and understand your spending in one place.

    Savings Goals That Keep You Moving

    Saving money is one thing but sticking to it is another.

    Luna now includes a dedicated savings goal system, letting you create, edit, and track progress toward your goals. Whether it’s building an emergency fund or saving for something exciting, you can now see your progress clearly.

    For now, the Free tier includes up to 2 active goals, keeping things simple while still useful.

    Better Foundations, Better Experience

    A lot of work has gone into improving the overall experience in subtle but important ways:

    • More reliable and user-friendly transaction handling
    • Improved reports experience and data loading
    • Better feedback when there’s no data (so you’re never stuck wondering what’s going on)
    • Smoother interactions across the app

    Where This Leaves Us

    Luna is still pre-launch, but it’s moving closer to being a complete, usable product.

    We now have:

    • A solid foundation for tracking money
    • A clearer structure for free vs paid features
    • A more polished and approachable experience

    And most importantly, everything is being built around a single idea:

    Money shouldn’t feel overwhelming.

    There’s still more to come, but the direction is clear and Luna is starting to feel like something people can genuinely rely on.

  • Introducing Luna: Calm Money, No Spreadsheets

    Introducing Luna: Calm Money, No Spreadsheets

    Luna is designed to help you keep on top of your personal finances without needing a finance degree. We’re going to build the best budgeting app for simple, clear budget tracking with a free tier that is actually better than what most existing paid budgeting apps provide.

    Mockup, not a final represenation

    Money feels noisy. We’re going to make it quiet.

    We totally get it! The daily grind of juggling banking apps, broken budgets, and confusing money rules is exhausting. That’s why our philosophy is simple: clarity over complexity, guidance over guilt

    With Luna, we will build a smarter budgeting app with straightforward budget tracking and a calm finance tracker that actually helps.

    What “calm money” means at Luna

    We promise fewer complex decisions and better defaults meaning that you spend less time thinking “is this the right category” and more improving your finances.

    We will give you gentle nudges, not alarm bells. We won’t scream in your face when you spent £1 over your budget.

    Privacy baked in. That’s right! Nobody will be able to see your financial data at Luna. We are designing with privacy in mind, meaning you can budget those guilty expenses without judgement.

    Early feature set

    You can provide your existing bank accounts in one view! Our intelligent systems will take the data you provide us and ease those into useful categories. You will also be able to attach documents to each transaction such as digital copy of receipts.

    You will also be able to edit the default categories we provide or add more. Our categories will also be in plain non-complex language. Complex categories such as “Financial Accountancy Services” become “Money Services.”

    We will design Luna around the Three F’s: Fundemental, Fun & Future. What this means for you is that every transaction will be categorised into the above and assigned an appropriate category by Luna.

    Who Luna is for

    Luna is designed for everyone. You will not need to be financially literate to understand Luna.

    We’ve kept in mind the following people:

    • People who hate spreadsheets but want control
    • Weekly-paid workers who cannot worth with monthly budgets
    • Impulse spenders who want to control their spending

    Post-Launch Roadmap

    Once Luna has been released, we will work on the following features:

    • Banking connections
    • Export options such as sharing your budget to a spreadsheet (such as sharing to an accountant)

    Pricing Model

    We believe in a fair pricing model, one that keeps in mind the cost of living crisis that is affecting the poorest of society the most.

    Luna will be free at launch and our core functionality will be included in the free tier.

    Luna will offer a paid tier which will provide much more advanced tracking, automated banking connections (when available) and priority support. Our paid tier will be priced at £9.99/month, or £25.99/quarter (13% off), or £99.99/year (16% off).

    Join the waiting list!